Mobile ad formats

• Mobile Marketing Association
  • http://www.mmaglobal.com/policies/global-mobile-advertising-guidelines
  • http://mmaglobal.com/mobileadvertising.pdf Mobile Advertising Guidelines October 2008, September 2009
  • X-Large Image Banner (default 6:1 ratio)
    • 300x50 , 5kB , jpg/png/gif
  • X-Large Image Banner (default 4:1 ratio)
    • 300x75 , 5kB , jpg/png/gif
• Google
  • https://www.google.com/adsense/static/en_US/AdFormats_mobile.html
    • 7,5kB
• Yahoo
  • http://adspecs.yahoo.com/details.php?s=wireless;300x50;WP
• tango.info
  • tango.info ad 300x50
    • 5kB, preferred filetype is png, which has better compression than gif. if needed jpg is allowed.